Graphic design examples

ASOS.com: Ad hoc design
Pic 1: Logo for Ltd100 - From concept to artwork. The Ltd100 collection consists of 100 specially selected fashion garments created by fashion designers from around the world. The logo comprises one hundred different colour tones which represent the range and cultural diversity of each design.
Pic 2: An example of some of the work designed by myself using publishing software and then converted by a Flash Developer into an interactive Flash application.
ASOS.com: e-newsletter
Here are a selection of e-newsletters created for ASOS.com. These are sent to hundreds of thousands of ASOS.com subscribers

FinnCap: 1st birthday
J.M. Finn & Co. Ltd. is an independent private client stockbroker. 2008 saw them complete their first year in trade and as an inevitable consequence an elaborate and extravagant party was held. The above invitations were sent out to over 700 guests. The boxes were designed to resemble a child’s building block, symbolizing the young age of the company and the speed of growth. The A5 invites were sent out via email and post.

Hugo Create
The above designs were submitted into the Hugo Create Competition, a global design contest from HUGO fragrances by Hugo Boss. The winning design will be featured in ID magazine. If you would like to vote, take part or just take a look at the other entrants click here
Harrison:Fraser: Brand Communication book
This year the team at Design Week rated H:F (Harrison:Fraser) in the top 100 most successful branding agencies in Britain. As a direct result they were given space in the annual Brand Communication Book, published by Design Week. In one double page spread I had to exemplify H:F’s quality and finesse.

Redwood Publishing: Oli Limited
Oli Limited is a sub brand within the Oli Style Guide. These designs compliment the contemporary high street fashion offered throughout the Oli Limited brand. I based the design loosely around a Bond Girl theme - sexy, powerful and seductive.


Redwood Publishing: Oli Style Guide
Oli ‘Style Guide’ - The first ever Oli ‘Style Guide” was released in the spring of 2008. The release was very successful however we felt there was still plenty of room for improvement. The second 300+ page ‘Style Guide’ had complete section redesigns, the examples shown above are various re-designs completed by myself.

Redwood Publishing: Oli Childrenswear
I was asked to create a new style for the Childrenswear section within the Oli Style Guide. Here are three examples of the new ‘look and feel’. The previous spreads were universally believed to be characterless, the new designs needed to be engaging and expressive.

Self initiated project: OR magazine
‘OR’ magazine - This project was a personal dedication to an emerging cultural style ‘freak folk’.

Corstat: Promotional
Corrust, Corrosion Protection - One of six A4 product information sheets. Corstat wished to change the overall feeling of existing marketing material. The start of this process began with these sheets, which were usually the first point of information for potential clients.