I have to thank David Airey for this discovery. Whilst trawling through his exhaustive but brilliant blog site I found this little Gem, a film produced by the American Museum of Natural History. Watch in awe as it takes you from the Himalayas of Tibet to the limit of the observable universe.
Sep
21
My friend’s mother’s grandson’s pet turtle
I was not so long ago asked to design a logo for a new business. My first contact was with the director of this business we had a quick chat so that I could gain some background knowledge. I later sent him a (somewhat in depth) questionnaire to fill out, I do this with most new clients especially when dealing with these types of project. The questionnaire is supposed to help me discover the right approach to take. A few days later I recieved a strange response, the client had decided they couldn’t afford a graphic designer, but wait I hadn’t even quoted a price yet. Instead they opted to ’save money’ by using a friend of a family member who was studying art at school. I have two theories why this might have happened:
1) They didn’t like filling out questionnaires
2) The questionnaire demonstrated how in-depth a logo design project is and therefore a cost inevitably ensues. Logo design does not cost £5.
I’ll chose to go with theory 2 in which I respond “you pay peanuts, you get monkeys”
Marketing your business is so incredibly important, Coca-Cola spends £1.5 billion per year on their marketing. This is probably why they are the world’s most valuable brand.
In case you are wondering; I charge less than £1.5 billion for a logo design. Do we designers value out services to high?
Sep
19
Congratulations it’s a baby blog.
My blog has been born
Birth date: 07/09/09
I am Matt Rogers, the author of this blog. I am a 25 year old graphic designer living in the UK.
I hope in the not so distant future this blog will grow into a thriving entity that shares facts, thoughts, and opinions on everything design related whether it be graphic design, web design, logo design, brand identity etc. I may even add the odd tutorial. I may, for sake of sanity, throw in something off topic.
I look forward to responding to your comments and questions.
Thanks for reading
